Grow Your Audience & Connect

Storytelling & Branded Content

For a lot of brands, traditional advertising isn't enough. That's where branded content fits in.

Grow Your Audience & Connect

Storytelling & Branded Content

For a lot of brands, traditional advertising isn't enough. That's where branded content fits in.

Ohio loves a good story.

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What's so amazing about storytelling and branded content?

Storytelling and branded content is a proven way to demonstrate authenticity and expertise. It comes off as less sales-pitchy than traditional marketing methods, and it's perfect for sharing on social media sites. And it's versatile - just focus on what your customers care about and you're almost there.

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Great stories come in all forms.

We can tell your story on a blog, as a quiz, with an infographic, you name it. Our goal is to match your business with the style, or styles, of content marketing that fit it like a glove. Toni Morrison, Paul Newman, and Halle Berry have their mediums, you have yours.

91%

of consumers are willing to reward an "authentic brand" through a purchase, an endorsement, or similar action.

Cohn & Wolfe 2017

Connect with any zip code in the country.

Share your story with any zip code in the U.S. via our digital and print outlets, plus affiliate sites. You can be in 44802, 41073, or even 93905 (that's Salinas, California). Our audience consists of 125 million unique users, giving us exceptional reach.

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Great content starts here.

Our award-winning creative team is pretty diverse – we read different books, stream different music, and our Netflix queues have almost nothing in common (except for Stranger Things, go figure). Despite our differences, we share a laser-focused commitment to creating dynamite content that gets seen, liked, shared, and acted on.

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Technology-driven storytelling.

We apply targeting and retargeting technology to keep your content in front of your most promising leads. We also use market data to identify the channels where your branded content will show up, stand out, and drive conversions at an ROI you'll appreciate.

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Stay on trend.

We use consumer data insights to tease out the topics your customers are most likely to connect with. From there, we tweak your blog posts, video content, etc. to dovetail with what’s hot. Informed content marketing is a subtle yet proven way to boost engagement and attract business.

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Let your content run wild and free.

Why would we leave a great piece of content stuck on a single platform? We'll use multi-channel marketing strategies to tell your story across social media, print, VR, wherever we can make it fit. After all, we want your content to be everywhere your prospects are.

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The sky's the limit.

You may be reading this and thinking, “Cool, but I want branded content that looks like it just beamed down from the Starship Enterprise.” As it happens, we are actively exploring cutting-edge storytelling methods like VR, augmented reality, interactive video, and much more. We'd love to hear your vision.